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Head of Digital Marketing - North East - 50k

  • Location: Tyne and Wear
  • Salary: £45000 - £50000 per annum
  • Job type: Permanent
Sorry! This vacancy has now expired.


Job Description

Head of Digital Marketing - Newcastle - up to 50k

You will be the glue which binds our integrated projects together, working closely with our content, design and development teams to deliver world-class marketing campaigns for our B2B clients

  1. A key account manager for our top tier integrated clients (multiple service retainer accounts) helping collaborate with PR, digital, design and content teams to plan, deliver and evaluate key digital marketing campaigns.
  2. A member of the senior management team (SMT) reporting to the board against the growth strategy for the business.
  3. Taking a lead in developing digital marketing strategies for clients.
  4. Working to support business development activities for new and existing clients.
  5. Overseeing the team to ensure the best possible service levels are consistently delivered to clients on a global scale.
  6. Growing our digital marketing service offering to existing clients and prospects.
  7. Implementing research and using digital data to shape and drive content marketing campaigns.

Technical skills

  • Analytical skills to forecast and identify trends
  • Strong knowledge of digital marketing methods, including content marketing, landing page optimisation and A/B testing, UX, social, SEO, PPC, CRO, marketing automation and lead generation platforms
  • Experience creating clear KPIs and understanding how to reach them through on and offsite content marketing
  • Reporting on content marketing campaigns and demonstrating ROI

Leadership

  • Create and drive internal systems and processes to make us more efficient, profitable and sustainable
  • Map out career development plans for the marketing team and support with recruitment
  • Deliver against the company vision, commercial targets and drive profitability
  • Support the team professionally with a good understanding of people development, employment law and management responsibility for the welfare of our staff

Apply now! Don't miss out

Head of Digital Marketing - Newcastle - up to 50k

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