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Market Research Analyst

  • Location:

    Manchester, Greater Manchester

  • Sector:

    Data Analysis & Insights

  • Job type:

    Permanent

  • Salary:

    £25000 - £30001 per annum

  • Contact:

    Erin McGinn

  • Contact email:

    erin.mcginn@oscar-tech.com

  • Job ref:

    PR/029074_1629046814

  • Published:

    about 1 month ago

  • Expiry date:

    2021-09-14

  • Consultant:

    #

Role: Market Research Analyst

Location: Manchester (1-2 days office-based work)

Salary: Up to £30,000

Oscar Technology have partnered with a world-renowned organisation who are looking to expand their Insights team. Working within the insights team, you will be working closely with the team to identify the best approach to answer insight-focussed problems, be that using desk research or a more tailor-made research approach.

As a Senior Exec you will work with other team members, other internal departments (especially the planning, content and creative teams) as well as clients to provide and facilitate understanding of consumers, brands, markets, channels and trends to improve the content and comms strategies for new and existing business

It is a fairly blank canvass at the moment but this role has the financial backing and technical support to grow very quickly. This role can be offered on a hybrid basis, but they are happy to offer a large amount of remote working and are looking to have an open discussion on this.

Responsibilities.

  • To work closely with the team to identify the best approach to answer insight-focussed problems, be that using desk research or a more tailor-made research approach
  • To scope, manage and analyse tailor-made research solutions e.g. Focus Groups, Online Quant surveys or Online Research Communities with the Director, ensuring that projects are run to timescale and budget, liaising with clients and suppliers
  • To be aware of all the internal and external syndicated and bespoke tools and insight resources we have at our disposal and be able to use them to gather insight
  • To work with the company and internal teams in the implementation of new and existing insight products, and to be aware of insight-driving data held within the digital ecosystem internally and externally
  • To be involved in the production of pro-active thought pieces to provide wider context eg. On the economy or consumer trends
  • Start developing relationships with other internal teams and suppliers

Skills

  • A minimum of 4 years working in an insight-related role with a media owner, client, other agency or market research company.
  • A good working knowledge of qualitative and quantitative methodologies
  • Excellent communication skills - able to present complex ideas in a clear and engaging way and build relationships with stakeholders across the agency and beyond
  • A passion for media and advertising in general

The Person

We are looking for a driven, motivated individual with a determined mind-set with a keen interest in market research and insights analysis.

This is an excellent opportunity and one with huge potential, please don't hesitate to get in touch for more information.

Role: Market Research Analyst

Location: Manchester (1-2 days office-based work)

Salary: Up to £30,000

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