Senior Digital Marketing Analyst

  • Location:

    Huddersfield, West Yorkshire

  • Sector:

    Data Analysis & Insights

  • Job type:


  • Salary:

    £40000 - £50000 per annum

  • Contact:

    Mark Whales

  • Contact email:


  • Job ref:

    MW - Digi - Hudd_1611834538

  • Published:

    30 days ago

  • Expiry date:


  • Consultant:

    Mark Whales

Role - Senior Digital Marketing Analyst

Location - Manchester or Huddersfield but can be flexible and plenty of remote working is possible

Salary - Up to £50,000

Skills - Google Analytics / SQL / Python / Reporting Tools

Oscar Technology are urgently looking for a Senior Digital Marketing Analyst and keen to speak with possible candidates as soon as possible.

The role

Working as part of an ever growing Insights and Analytics team, this role exists to provide actionable market and customer insights to address key strategic questions. The successful person will be responsible for tracking, reporting, and analysing the performance of marketing activities, ad-hoc analytics requests, and the development and automation of regular reports. In this role you will get a lot of freedom and autonomy and

The primary focus of this role will be developing data led insights and recommendations relating to marketing activities. This will require a range of analysis, reporting and story-telling to inform key decisions relating to product and marketing activities. You will have a wide range of tools at your disposal and the role will cover digital marketing tools such as Google Analytics as well as more standard analytical tools such as SQL / PowerBI / Python.

Beyond this core focus, you will support the Insights and Analytics team in developing insights across other areas of the business to drive the business towards data and insight led decision making and analytic led improvements. We are looking for someone who champions insight that drives Marketing effectiveness and other areas of business improvement and performance. The role will be forward facing and provide key opportunities to build relationships through the use of data within marketing and beyond.

The role can be "based" in one of the two northern offices which are Manchester City Centre or Huddersfield but will also be able to be flexible and plenty of remote working post covid is possible.


  • Provide actionable overall market and customer insights to address key strategic questions
  • Track, report, and analyse the performance of all marketing activities
  • Analyse external and internal customer data using database queries, Excel models, web analytics tools, statistical analysis tools, and campaign management software tools
  • Run and analyse A/B and multi-variate tests, communicate results and provide recommendations
  • Create PowerPoint presentations to provide market and consumer insights
  • Work closely with commercial financial, sales, and marketing teams with a goodunderstanding of qualitative and quantitative financial models
  • P&L building taking into account digital marketing channels to drive the overall performance of the website
  • Derive data-driven insights from available datasets to inform decision-making andmarketing strategy
  • Identify areas for improvement and cost saving through an analytical approach acrossowned, earned and paid media.
  • Utilise available tools, including Excel, SQL, Google Cloud Platform, Python, Tableau, PowerBi,Data Studios
  • Working with third party agencies to provide data insights to grow JLA's business lines,including sales, marketing, data and insights teams
  • Deliver and set-up automated reporting for internal and external use through to help.increase productivity, focus marketing efforts and give the business the business anholistic on lead generation performance.

Role requirements:

  • Experience within digital analytics - ideally google analytics.
  • Knowledge of other data tools and languages such as SQL / R / Python etc. - any considered
  • Good presentation and reporting
  • Excellent stakeholder engagement skills

If you are a talented Digital Analyst interested in progressing your career with an organisation committed to meeting and innovating the needs of an increasingly diverse client and consumer base with the best talent across the globe then your search ends here!

Offering a competitive salary paired with a generous benefits package and excellent in house career development, this is an opportunity not to be missed!

The application process for this role has already begun and interviews will be taking place shortly. To be considered, please send me your CV asap to avoid disappointment.

Role - Senior Digital Marketing Analyst

Location - Manchester or Huddersfield but can be flexible and plenty of remote working is possible

Salary - Up to £50,000

Skills - Google Analytics / SQL / Python / Reporting Tools

Oscar Technology is acting as an Employment Agency in relation to this vacancy.

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